Client: National Geographic Society
Project: Identity System for the Engineers In The Classroom program
Engineers In The Classroom (EITC) is a program developed by National Geographic and Lockheed Martin to inspire students to choose engineering and other science-related careers. I developed an identity system for EITC that spanned typographical logo creation, logo guidelines, a new color palette, iconography, imagery and template materials for program spokespeople.
Expertise applied:
Art direction, typography selection, definition of hierarchical information
Year:
2014, as an art director with Proof Integrated Communications
